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When designing a qualitative study with users, a question that often arises is: “how many participants are needed?” Often, the most common answer heard is

We often encounter teams or clients who, due to lack of time or knowledge, delegate the entire UX Research process to us and only expect

Experience design covers any relation between human beings and an entity or process (User Experience, Patient Experience, Audience Experience…). Ultimately, Employee Experience (EX) Design and

Talking about recruitment costs is inevitable when tackling a user research project. For some, these costs are the most important factor when deciding whether or

Imagine knowing that your company is in trouble, that there might be layoffs in the near future and your managers tell you nothing about it.

Let’s face it, research is challenging as it is. Coming up with good research questions, managing the expectations of the developers of the product, dealing

I don’t know about you, but when I come across the word innovation, it makes me frown. I feel like the concept is hackneyed. In

The Likert scale is a widely used tool in survey research to measure opinions and attitudes about a specific topic. It is a horizontal scale,